I have been lackadaisical about looking for a new/used commuter bike but would love to add another to my collection.
This morning after reading that Google has added bike directions to their maps (check it out) I looked again online to see what I could find. I found this 3-speed Belleville from Trek. It comes complete with racks, generator lights and its eco friendly. An eco friendly bike? Aren't they all?
Check out this little video about the design . . .
Sweet design and it all sounds awesome to me except for one little graph at the end didn't seem too eco-friendly. Made in China? What is that about?
Anyway it looks awesome and it doesn't use batteries so if you are looking for a new bike to commute on take one for a spin at your local dealer. If you want to learn more about the Trek eco design, watch more videos or see more pictures check out their story.
Click on the the image to view movie.
It is nothing new to draw pictures or write messages in chalk on the streets of cycling races but last summer when I watched the Tour de France I first heard about this thing they called the Chalkbot.
Today I was flipping through the latest Communication Arts Interactive Annual and was reminded of Nike's promotion for Lance Armstrong's LIVESTRONG Foundation during the tour.
Using the Chalkbot which is a robot that paints messages on the road from cancer survivors or anyone that sent in messages through twitter, SMS or wearyellow.com. A computer was connected to the bot and after messages were approved they were sent to print along the stage route.
More than 5,400 messages were chalked and then photographed for the writers.
Interactive to print. The designers could have just made up their own promotional tag lines but instead used others to create something unique and more powerful for those involved with cancer.
Below is a video (pre-tour) showing how it worked. For full video click the image above.
For more from the Communication Arts Interactive Annual and to see the full list of credits go here.